Functionality
- Instantly understand what the site is about?
- Understand what you can do there?
- "Look & feel" entice you to stay and explore?
- Main functions easily accessible? Easy to use?
- Links clear where they will take you?
- Instant visual hierarchy? Or visually too busy?
- Text easy to read?
- Graphics easy to understand?
- Large site has a site map, index or search function?
- Help available and useful?
- Download times reasonable?
- User feedback, comments, forum, or web2.0 applications?